Mode Analytics + Amazon MWS Data Automation

Thomas Spicer
Openbridge
Published in
3 min readJul 13, 2020

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We are excited to announce Mode Analytics users can now leverage our Amazon MWS E-commerce data integration.

The Amazon MWS connector will route and load data into your private, secure data lake or cloud data warehouse like BigQuery, AWS Athena, Azure Data Lake, AWS Redshift, or Redshift Spectrum.

Why Mode Analytics users want to tap into Amazon MWS e-commerce data

How are the leading Amazon sellers supercharging sales? They tap into performance data from a data source called Amazon Merchant Services (MWS).

These pro sellers recognize data is the secret to unlocking e-commerce insights. They connect to Amazon MWS for this data. These pros know when customers may be more likely to purchase, which means they can optimize merchandising, ad spend, inform inventory management decisions, target special offers, promotions, and other tactics.

For Data-Driven E-commerce Businesses

Sudden changes in demand created in by an ever-changing and highly competitive Amazon Marketplace requires a data-driven solution. The Openbridge fully automated, code-free Amazon MWS data pipeline service delivers to a private cloud data warehouse or data lake.

This is just the type of automation your sellers, analysts, and data scientists are looking for, especially when paired with a collaborative analytics platform like Mode!

Using Amazon MWS data reduces uncertainty in your efforts to drive revenue and profitability.

If you are not using data it means greater difficulty allocating products across sales channels, including non-Amazon sales channels, to meet customer needs. This leads to missed opportunities for understanding purchase frequency, recency, and spending levels of customers.

What Amazon Merchant Services (MWS) data do we deliver to Mode Analytics users?

The high-performance Openbridge Amazon MWS data pipeline is a fully automated, data delivery platform. Our zero administration service connects to the Amazon MWS marketplace integrated web service API in minutes.

We worked hard to deliver an MWS service API that supports a solution that does not require coding. No need for you to engage account managers, solutions architects, or any engineering support to get started.

Our cloud-based service supplies data across seven categories:

  1. Inventory
  2. Order
  3. Order Tracking
  4. Pending Order
  5. Returns
  6. Performance
  7. FBA

Accelerate Amazon E-commerce Data Analytics With Mode

With orders, returns, shipping, inventory… data in hand, you can build a strategy around optimize sales on Amazon. For example, if you are competing for the Buy Box, it’s essential to have items in stock and priced competitively. Understanding your Amazon operations, pricing, and shipping will keep you informed on when you should stock up or adjust pricing to win the Buy Box.

The Mode Analytics Amazon MWS data pipeline can unlock the full potential of Amazon sales, inventory, and customer data to drive revenue and profitability.

Get Started Today

If you want to use Mode charting tools, visualizations, write SQL queries, or engage your data science team for machine learning activities, having your MWS data ready will kickstart your efforts. No need for software development, engineers, product integration teams… we take care of it for you.

Discover insights as to when customers may be more likely to purchase, optimize ad spend, inform inventory management decisions, target special offers, and promotions.

The Amazon MWS application API offers a ready-to-go, automated, and code-free connectors to critical datasets:

  • Amazon MWS Advanced Reporting — The most complete Amazon MWS API data integration delivers a complete view of your seller operations. Over 50 data feeds for listings, inventory, fees, orders, FBA, returns, and many others directly from the Amazon MWS API
  • Amazon MWS Basic Reporting — Take control of your data by building a Seller reporting and analytics foundation. The MWS Basic Reporting API connector delivers a core set 7 data feeds
  • Amazon MWS Real-time Orders — Hourly feeds of MWS order data for use in your local ordering system, researching issues, answering customer questions, and using your fulfillment system (FBM)
  • Amazon MWS Settlements — Settlement reports provide a detailed breakdown of account activity for a given settlement period

It’s time to optimize Amazon sales and harness the power of your e-commerce data. Let Openbridge handle the Amazon marketplace web service integration for you.

Finally, your Mode Analytics business intelligence software will get the fuel it needs by tapping into Amazon MWS performance data critical to optimizing performance and accelerating sales growth. Ready to explore data, create reports, and dashboards with Amazon e-commerce data?

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